Air Jordan 13s from Michael Jordan’s Last Chicago Bulls Run Sell for Record $2.2 Million

Air Jordan 13s from Michael Jordan’s Last Chicago Bulls Run Sell for Record $2.2 Million

Sotheby has set a record for the highest price a pair of sneakers has ever sold for. According to ESPN,...
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Devin Booker Teams with Converse for New ‘Chuck 70’ Sneaker

Devin Booker Teams with Converse for New ‘Chuck 70’ Sneaker

Devin Booker unveiled the most recent iteration of Converse's most recognizable design, the Chuck 70, in the tunnel before last...
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Yeezy Mafia Twitter Page Returns, Sparking Questions About Renewed Adidas and Ye Sneaker Deal

Yeezy Mafia Twitter Page Returns, Sparking Questions About Renewed Adidas and Ye Sneaker Deal

The Yeezy Mafia Twitter page is back active, stating they are "ready to celebrate the Future." Could this signal to...
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Today in Hip-Hop History: Nike Dropped Air Yeezys in Retail Stores 14 Years Ago

Today in Hip-Hop History: Nike Dropped Air Yeezys in Retail Stores 14 Years Ago

On this date in 2009, "Yeezy, Yeezy Yeezy just jumped over Jumpman." The above line comes from music and fashion...
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Adidas Backs Down from Trademark Dispute Against Black Lives Matter

Adidas Backs Down from Trademark Dispute Against Black Lives Matter

“Adidas will withdraw its opposition to the Black Lives Matter Global Network Foundation’s (“BLMGNF”) trademark application as soon as possible,”...
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New Balance Announces New 574 Sneaker Connection at Foot Locker

New Balance Announces New 574 Sneaker Connection at Foot Locker

Today, New Balance will debut its new 574 lines exclusively at Foot Locker, Inc. The monochrome color schemes of the...
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Foot Locker To Close Nearly 400 Mall Stores by 2026

Foot Locker To Close Nearly 400 Mall Stores by 2026

Today's sneaker culture has taken on a drastic change, with the increasing popularity of sneaker resellers and online stores causing...
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Jordan Brand Announces NIL Sponsorship with Class of 2024 Point Guard Kiyomi McMiller

Jordan Brand Announces NIL Sponsorship with Class of 2024 Point Guard Kiyomi McMiller

Kiyomi McMiller with the Jordan Brand has entered a name, image, and likeness (NIL) sponsorship deal. This is the first high school NIL deal for the Jordan Brand. One of the top players in her recruiting cl... Read Article
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Nike and The Shoe Surgeon Team to Create Special ‘LeBron 20’ Sneaker to Honor Becoming NBA’s Scoring King

LeBron James' historic night was capped off by a special gift from his Nike family, commissioned by THE SURGEON, waiting in the locker room. A one-of-a-kind sneaker made just for the King. The iconic LeBron 20... Read Article